Fremantle is launching a new label that focuses specifically on leveraging artificial intelligence.
Fremantle said Imaginae Studios will be dedicated to leveraging the AI tools of the creative community and embracing experiments.
The launch of the new label is led by Andrea Skusati, chief operating officer and CEO of the Fremantle Group.
Imaginae Studios is currently in charge of temporary staffing. Its creative team, run as an independent label, works only in new businesses.
Scrosati said: “AI offers incredible new opportunities to turn ideas into images, videos, sounds and art. Imaginaire Studio’s mission is just that. It serves as a bridge between extraordinary human creativity and cutting-edge technology, fostering a creative sanctuary where innovation meets experiments.”
(TagStoTRASSLATE) Artificial Intelligence (T) Europe (T) UK/Ireland
