Gwyneth Paltrow in astronomer video and Coldplay kiss-cam footage. Credits: YouTube and X
Gwyneth Paltrow appeared in a strange online video of a US high-tech corporate astronomer who resigned after CEO Andy Byron resigned during a cold play concert with HR colleague Kristin Cabot.
ColdPlay Kisscam Scandal, in case you miss it
Earlier this month, concert attendees were unsettled when Coldplay frontman Chris Martin asked the camera to scan the audience. Data Automation Firm CEO Andy Byron has appeared on screen AstronomerHR executive Christine Cabott hugged him intimately before both scrambled and hid his face. Martin joked, “They are either cheating or are very shy.”
That moment was blown up across social media, spawning memes, GIFs and parody clips. According to data company Luminate, online streams of ColdPlay songs rose 20% in the aftermath. The couple was quickly identified and both resigned after astronomers began an internal investigation.
Gwyneth Paltrow enters the mix as a temporary spokesman for astronomers
As the hype began to cool down, astronomers dropped new videos on social media. Gwyneth Paltrow (yes, Oscar winner, Wellness Queen and ex-wife feature Chris Martin’s 13 years.
“I have been very temporarily employed to speak on behalf of more than 300 astronomers,” she says in the video.
Paltrow declines to mention the scandal. Instead, she plugs in astronomers’ “data workflow automation” and upcoming meetings. Check out the YouTube clip below.
https://www.youtube.com/watch?v=vich2c-tl7q
However, as soon as the clip came out live, doubts were mounted. Users questioned whether Paltrow physically exists in the video – some say they can see her image Too perfecther delivery There are too many robots. Maybe it’s AI?
Some question whether the whole thing was a PR stunt from the start. Two senior employees have been “captured” in a stadium scandal, with Coldplay streams, two fully-timed resignations and the Oscar-winning actress happening to have Coldplay connections, flowing through the company as a spokesman.
Astronomers claim that “we’re back to what we’re doing our best,” but the whole incident feels like a case study of viral marketing. As TechCrunch “The company suddenly became famous for reasons that had nothing to do with its products.”
So, was it a scandal, a PR stunt, or an AI experiment that fooled us all?
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